Tom Gaddis & Nick Ponte – Yellow Brick Road

What is this course about?

What if you found a way to escape the “normal” 9-5 grind work-for-someone else and let them determine how much to pay you, how much time you have off, and what kind of life and lifestyle you could provide your family? And what if that “escape” enabled you to work the hours that you want to work, with the people you choose to work with, and the level of income that you want to earn? Finally, what if you had a FOOLPROOF process for adding all the local clients you needed and could handle?

How would your business (or your life, for that matter) change? Would your day be one of mostly your own choosing, with time spent with loved ones enjoying things you really wanted to do? Would you take more real vacations and go out to dinner more often? Would you be free to buy gifts for your family and friends? …and not worry over an unexpected expense?

Building An Ethical Business That Helps Others And Yourself is what we strive for… Being in a business you can be proud to tell others about, not embarrassed by… isn’t that what YOU want? When you follow our Fast Agency Model your lead generation effort is outsourced…and on top of that, it can be almost entirely automated. To succeed, lead generation/appointment setting can’t be an on-again-off-again affair. CONSISTENCY COUNTS!

Most consultants fail to be consistent with appointment outreach because the whole process is distasteful enough, they avoid it completely! They will almost do anything else to avoid it. ANYTHING ELSE. Following our step by step process you’ll see how to outsource 85% of the work to well selected, well-trained, highly motivated, highly skilled freelancer contractors. Imagine all this while investing as little at $25 a week plus a monthly performance bonus.

Our process turns an uncomfortable ordeal into a well-tuned machine that produces bookings from ideal new clients while you sleep! Then all you have to do is what you do best… deliver value once they become your clients. Now’s the time to outsource the lead generation work you don’t want to do, (but know must be done). This way, you’ll be happier and more fulfilled than ever! You’ll be doing the tasks you were born to do and leaving the grunt work to others.

What will you learn in this course?

  • ​Why this approach is superior to ALL other forms of prospecting
  • ​Why the biggest most successful agencies ALL use this model. (pretty much no exceptions)
  • ​How much experience should you require for the appointment setter job?
  • ​​Wasting my time interviewing novices OR are novices the best?
  • ​Interviewing On Skype, Zoom or good old fashioned phone
  • ​Are places like Upwork a good place to start?..or do they suck?
  • ​Forget Craigslist…OR is it a hidden Goldmine?
  • ​Nobody’ Fool: Realistic expectations advertising for appt setters
  • ​Are Bonuses important or a waste of money?
  • ​Tactics for using bonuses correctly. (when bonuses can hurt!)
  • ​Questions you MUST ask them & ones to avoid…
  • ​Secrets to maintaining good rapport without kissing a**
  • What’s the right and wrong way to pay appointment setters?
  • Sneaky? Should they all be on the same pay scale?
  • ​SPECIFIC pay examples you need to know.
  • ​Is there software you recommend?
  • ​Clever way to track their hours on the phone making calls.
  • ​If they complain, maybe YOU’RE The problem?
  • ​We reveal the best way to train appt setters. (light years ahead)
  • ​How do I avoid paying their taxes AND Stay Legal?
  • ​What’s the Best, Easiest, Tested Script for them to use?
  • ​Be honest, how long until they are really productive?
  • ​Want to fire someone? Here’s how we do it

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